Mktg 2101 Red Bull Case Study

MKTG 2101 Consumer Behavior Case Study - Red Bull: Rampaging through Global Markets 1. What division base has Red Bull received to target clients? In what capacity should Red Bull further portion the market later on? Red Bull have received a division base methodology identifying with showcase socioeconomics. Specifically the organization has focused on youthful dynamic individuals matured 16 †29 years. Red Bull additionally use topography, recognizing principally college understudies and urban experts who required a ‘energy boost’ all through their bustling timetables and activities.Mateschitz’ procedure intended to target sentiment pioneers, accepting that â€Å"the authority of one alpha honey bee can impact the purchasing propensities for hundreds†. The Red Bull division methodology likewise has a significant psychographic segment, especially focussing on youngsters with mentalities, observations and ways of life that are reliable with chance taking , quick paced and lively practices; featured with the organization proverb â€Å"No Red Bull, No Wings†. So as to keep on succeeding, I accept that Red Bull must advance open doors in the developing economies of India and China.With more noteworthy financial opportunities and expanded populace development in the white collar class there are a huge number of youngsters falling into an appealing segment for the Red Bull item. These youngsters will be the assessment chiefs of things to come in their nations, accordingly holding the key for a triumph. Manners by which the organization can extend its present exercises to start the procedure will lie in the right advertising systems; specifically I accept that the proceeded with sponsorship of outrageous occasions in these districts will be the ideal method to acquaint youngsters with the item in an energizing new manner. . How does Red Bull stimulate the inspirations of clients to buy its caffeinated drinks? Red Bull and Mateschit z clarify â€Å"we are continually searching for an increasingly innovative, distinctive purpose of view† (Dolan 2005) to advance and present the item to the client. This demeanor is reliable with the brand character and the picture of its clients. It is consequently that the organization adjusts itself to the youthful male †quick paced and vivacious, inspired by outrageous games, hazardous conduct and forever discontent with the last thrill.The organization as well, is rarely fulfilled, proceeding with sponsorship of extraordinary games, possessing Formula 1 hustling groups and in any event, building up its own games, for example, BMX bicycle riding, Kite Boarding, Freeskiing, paragliding and that's just the beginning! The organization can persistently fulfill the requirements of the market, stimulating the client with energizing new advancements and occasions which challenge the constraints of human conviction. For instance, the Red Bull supported BMX occasions where t he riders are endeavoring and finishing concealed stunts and ‘death defying’ follows up on a week by week basis.The organization has additionally endeavored a viral promoting technique, so as to get the item to the purchaser in a modest and powerful manner. In any case, these endeavors are likewise very much determined, for instance, the drivers of the Red Bull VW Beetle are commonly amazingly gorgeous females matured 19 †28 years, appealing and relating for the focused on youthful male. 3. Depict the brand character of Red Bull. For what reason do you think the idea of brand character is so imperative to Red Bull?Brand character permits the purchaser to build up an important connection to the item. Individuals don't create important, durable associations with the thing itself, it is the point at which the buyer is capable see the item with a specific persona, with feeling and significance; it is then that the relationship creates and conceivably blooms. Red Bull a nd Mateschitz get this and have made a brand character that typifies fervor, vitality and invigoration, â€Å"Red Bull isn’t a beverage, it’s a method of life†.People are overpowered with the picture, the stunning quality around the occasions and the energy made by the competitors. Youngsters feel the item, the brand and the hues when they see these contenders doing the astounding things that they yearn for, wrapped with the straightforward shades of silver and blue. A spotless, refined picture consumed into their cerebrum, associated with the recollections of exciting minutes when their heart was siphoning, hands were perspiring and adrenalin was wildly throbbing through their bodies.By making these encounters for their buyer Red Bull are encouraging the improvement of significant associations with their item. As I would like to think, keeping up brand character and connections is basic for Red Bull. Mateschitz himself states, â€Å"We don’t carry the i tem to the individuals. We make it accessible and the individuals who love our style come to us† featuring his affirmation of the significance of individuals adjusting themselves to the brand character and building up an important and enduring relationship with the Red Bull productReferences * Dolan, K. (2005). The Soda With Buzz. Forbes. com http://www. forbes. com/worldwide/2005/0328/028 print. html * Sciffman, L. , O’Cass, A. , Paladino, A. , D’Alessandro, S. what's more, Bednall, D. 2011. Customer Behavior, fifth Edition. Pearson Prentice Hall: Australia * Gschwandtner, G. (2004). The Powerful Sales Strategy Behind Red Bull. Selling Power. September. http://www. sellinpower. com Mktg 2101 Red Bull Case Study MKTG 2101 Consumer Behavior Case Study - Red Bull: Rampaging through Global Markets 1. What division base has Red Bull received to target clients? By what method should Red Bull further fragment the market later on? Red Bull have embraced a division base technique identifying with showcase socioeconomics. Specifically the organization has focused on youthful dynamic individuals matured 16 †29 years. Red Bull additionally use geology, recognizing essentially college understudies and urban experts who required a ‘energy boost’ all through their bustling timetables and activities.Mateschitz’ methodology meant to target conclusion pioneers, accepting that â€Å"the authority of one alpha honey bee can impact the purchasing propensities for hundreds†. The Red Bull division technique additionally has a significant psychographic segment, especially focussing on youngsters with perspectives, recognitions and ways of life that are predictable with chance taking , quick paced and lively practices; featured with the organization witticism â€Å"No Red Bull, No Wings†. So as to keep on succeeding, I accept that Red Bull must enhance openings in the developing economies of India and China.With more noteworthy monetary opportunities and expanded populace development in the working class there are a huge number of youngsters falling into an alluring segment for the Red Bull item. These youngsters will be the assessment chiefs of things to come in their nations, consequently holding the key for a triumph. Manners by which the organization can grow its present exercises to start the procedure will lie in the right advertising methodologies; specifically I accept that the proceeded with sponsorship of extraordinary occasions in these locales will be the ideal method to acquaint youngsters with the item in an energizing new manner. . How does Red Bull excite the inspirations of clients to buy its caffeinated drinks? Red Bull and Mateschitz cl arify â€Å"we are continually searching for an increasingly innovative, distinctive purpose of view† (Dolan 2005) to advance and present the item to the client. This mentality is steady with the brand character and the picture of its clients. It is consequently that the organization adjusts itself to the youthful male †quick paced and lively, intrigued by extraordinary games, hazardous conduct and forever discontent with the last thrill.The organization as well, is rarely fulfilled, proceeding with sponsorship of outrageous games, possessing Formula 1 hustling groups and in any event, building up its own games, for example, BMX bicycle riding, Kite Boarding, Freeskiing, paragliding and that's only the tip of the iceberg! The organization can consistently fulfill the necessities of the market, stirring the client with energizing new advancements and occasions which challenge the constraints of human conviction. For instance, the Red Bull supported BMX occasions where the riders are endeavoring and finishing concealed stunts and ‘death defying’ follows up on a week after week basis.The organization has additionally endeavored a viral showcasing methodology, so as to get the item to the purchaser in a modest and successful manner. In any case, these endeavors are additionally all around determined, for instance, the drivers of the Red Bull VW Beetle are commonly very gorgeous females matured 19 †28 years, alluring and comparing for the focused on youthful male. 3. Portray the brand character of Red Bull. For what reason do you think the idea of brand character is so imperative to Red Bull?Brand character permits the buyer to build up an important connection to the item. Individuals don't create important, dependable associations with the thing itself, it is the point at which the customer is capable see the item with a specific persona, with feeling and significance; it is then that the relationship creates and possibly blooms. Red Bull and Mateschitz get this and have made a brand character that epitomizes fervor, vitality and thrill, â€Å"Red Bull isn’t a beverage, it’s a method of life†.People are overpowered with the picture, the astonishing emanation around the occasions and the energy made by the competitors. Youngsters feel the item, the brand and the hues when they see these contenders doing the stunning things that they desire, wrapped with the straightforward shades of silver and blue. A spotless, refined picture consumed into their cerebrum, associated with the recollections of exciting minutes when their heart was siphoning, hands were perspiring and adrenalin was wildly throbbing through their bodies.By making these encounters for their shopper Red Bull are encouraging the improvement of significant associations with their item

Biology Questions and Answers Essay Example for Free

Science Questions and Answers Essay 2.) a) proteins b.) I) Amylase ii) Protease iii) Lipase c) I) Glucose ii) Amino Acids iii) Fatty acids and Glycerol 3.) an.) Each chemical has a one of a kind shape that fits onto the substrate. As chemicals typically just catalyze one response the substrate needs to fit in the particular shape (dynamic site) and in the event that it doesn’t fit in (lock and key technique) at that point the compound won’t be catalyzed. b.) As when the compound is denatured it’s unique shape is crushed, in this way pulverizing it’s dynamic site implying that the substrate wont have the option to fit in, subsequently not catalyzing the catalyst. c.) As proteins are explicit when a compound catalyzes a chemical it very well may be utilized again and again as they are not changed during the response. 5.) an.) if the convergence of the protein is expanded the rate f the response will increment. This is on the grounds that there will be more catalysts to help separate the substrate, anyway when the compound compasses it’s ideal it will be equivalent. b.) if the temperature is diminished it will drop the pace of response and hinder the speed of catalyzing. c.) in the event that the pH is brought down, at that point the pace of response will drop making the pH meddle with the bonds holding the chemical together and denaturing the protein. 7.) an.) I) the pace of response is expanding at a positive consistent connection, on the grounds that the expansion in temperature is making the catalysts move around quicker expanding the opportunity of a crash. ii) the rate unexpectedly drops after it’s hit the ideal temperature, this is on the grounds that the securities holding the compound together have broke devastating catalysts uncommon shape. b.) It builds it as it makes the compounds move around quicker expanding the opportunity of a crash. c.) the bonds change it’s extraordinary shape causing it incapable to catalyze substances. d.) A. it could be pepsin in the stomach e.) B, it could be phosphatases f.) it is limited.

What You Need to Know About the National Honor Society Essay

What You Need to Know About the National Honor Society EssayThe National Honor Society essay is very important. It is a way for you to help the student with writing a school project. Since this assignment is not mandatory, students often do not have time to do it, which is why you need to make sure that you give the essay some attention.Students sometimes have difficulty doing this kind of essay, because they believe that it is not a part of the curriculum. Although the essay has been around for a long time, it is still important for you to give some attention to it.You cannot put too much stress on this essay, though. As such, you need to make sure that the essay is as easy as possible for the student to do. If you keep the theme in mind, you will be able to have a good essay. Of course, you have to make sure that the student has not taken up too much time to do this assignment.When preparing for this type of essay, you have to be specific about what type of essay you want to write. This means that you have to decide which topic you want to use. Then, you can simply find a topic model that you think will suit the topic.The last step that you need to consider when doing this type of essay is to make sure that the student understands what he or she is writing. Sometimes, the student writes down some thoughts that he or she doesn't understand. If this happens, you should ask the student if he or she wants to read the assignment again or just to clarify things for him or her. In order to help the student to understand his or her own essay, you should use a trick that the student will like.For example, if the student wants to write an essay about cars, you should ask the student to look at some pictures of cars from the internet. After that, you should show the student the pictures and explain to him or her how the pictures would affect his or her essay.In fact, you should try to choose the topic that you know will be hard for the student to do. However, if you do not want to give the assignment a lot of attention, you can easily give the student some help by not giving too much attention to the essay. This will help the student to improve his or her writing skills.The National Honor Society essay is one that has been around for a long time. However, you still need to prepare it and give it some attention if you want to have a successful essay. To get a good grade on the essay, you have to make sure that the student has made an effort to do this essay.

Economic Systems - 1122 Words

Introduction Economic systems are organized way in which a state or nation allocates its resources and apportions goods and services in the national community. An economic system is slackly defined as country’s plan for its services, goods produced, and the exact way in which its economic plan is carried out. There are three types of economic systems exist, they are command economy, market economy, and mixed economy. Command economy is also sometimes called planned economy. The expectations of this type of economy is that all major decisions that related to the construction or production, distribution, commodity and service prices are all made by the government. However, in market economy, national and state governments play a†¦show more content†¦Prices also have the function to allocate and distribute a country’s resources. Market leads to complete effectiveness bringing about the best possible distribution of a country’s resources in a perfect world. T his would only happen in a state of equilibrium and there is a unique price for every commodity. But in a realistic world which is imperfect by nature, prices are never at equilibrium and very unstable depending upon the vagaries of the market forces. This generally harms people living below the poverty line. It is impossible for them to pay high prices in cases of demand shortage. Thus, the free market model is not a viable option in developing countries which has a large number of poor. Besides, producers are aim to minimize profit and maximize rent of production. Examples of countries that are using this economy system are Hong Kong, USA, and UK. Many developing countries like India and China are moving towards totally free-market economy. The command economy is government directed. The market forces have very little say in such an economy. There is no private property. On the other hand, a command economy aims at using all available resources for developing either in adv ertising or marketing. In order to ensure that the required inputs are available, the state would probably conduct some form of input-output analysis. All industries act as the input from other industries and the producers act as theShow MoreRelatedEconomic System And Economic Systems910 Words   |  4 Pagesdifferent economic system,which are known as centrally planned economy, mixed economy, and market economy. I will also be explaining why internationalizing firms should be aware of the differences between all three economic systems and what roles should the government be taking in the free market systems. Before I begin defining the different economic systems I would like to first explain what an economic system is. Every country differs in what economic system is being used. An economic system is a systemRead MoreEconomic Systems And Economic System1961 Words   |  8 PagesAn economic system governs how a society’s resources are allocated between people, and so the question of its morality is immensely important (Winfield, et al, 2014). This essay will analyse the different economic systems by considering the two economic systems that fall on the extreme ends of the spectrum of economic systems, these being capitalism and socialism. It will further discuss the characteristics of each of these economic systems and based on these, argue that the mixed economy is theRead MoreEconomic Systems And Economic System2099 Words   |  9 PagesEconomic system â€Å"Economic system is that it consists of those situations which a given people or nation has nations has chosen or accepted as the means through which resources are utilized for the satisfaction of human wants.† (studylecturenotes.com, 2016) Economic system allows countries to follow procedure to produce goods using resources available in the countries. It allows the countries to know how much and for whom to produce. There are different types of economic systems in different countriesRead MoreEconomic Systems And The Economic System808 Words   |  4 Pagessocieties must choose one of these systems, we must proceed deeper into detail on how these economies function. The oldest and simplest of the economic systems is the traditional economy. It relies on habit, custom, or ritual to answer the three key economic questions. Due to the unembellished nature of the traditional economy, there is little room for innovation or change. It revolves around the family unit and is divided along gender lines. Traditional systems are usually found in communitiesRead MoreEconomic System1923 Words   |  8 PagesMicroeconomics Paper: Economic systems Yang Cong Professor Memmos Aug 1st, 2012 Table of Contents 1, Introduction of economic systems 2, the analysis of capitalism 3, Example of capitalism: the U.S. 4, the analysis of socialism 5, Example of socialism: China 6, the analysis of communism 7, Example of communism: North Korea 8, my favorite one is socialism 9, Conclusion There are three main economic systems in the world which are capitalism, socialism and communism. Nowadays, mostRead MorePolitical and Economic System1250 Words   |  5 PagesSpain Analysis of the Political and Economic Systems Table of Contents I. Introduction (abstract) II. Political System a. Type of Political System b. Structure of the Government c. Identify a current law/policy law d. Impact on society III. Economic System a. Type of economic system b. Identify a current economic issue c. Government role in address the issue d. Impact on society IV. Compare Contract a. Economic issue country of origin V. Conclusion Read MoreAssignment on Economic System1839 Words   |  8 PagesAn economic system is the combination of the various agencies, entities (or even sectors as described by some authors) that provide the economic structure that defines the social community. These agencies are joined by lines of trade and exchange along which goods, money etc. are continuously flowing. An example of such a system for a closed economy is shown in the flow-diagram. The economics system involves production, allocation of economic inputs, distribution of economic outputs, landlords andRead MoreEconomic Systems Essay1117 Words   |  5 PagesIntroduction Economic systems are organized way in which a state or nation allocates its resources and apportions goods and services in the national community. An economic system is slackly defined as country’s plan for its services, goods produced, and the exact way in which its economic plan is carried out. There are three types of economic systems exist, they are command economy, market economy, and mixed economy. Command economy is also sometimes called planned economy. The expectationsRead MoreThe Economic System Of A Mixed Economy System Essay874 Words   |  4 Pagesthe world, including Canada, rely on a mixed market economy system in which the allocation of most resources, goods and services is determined by supply and demand through markets and prices. This system has many flaws, including environmental damage, high income inequality both within and between countries, resource depletion and so on. When I think of alternative economic system, I have to go back to the basics of mixed economic system, what actually is and what it does. In every kind of societyRead MoreMixed Economic Systems760 Words   |  4 PagesEconomic system of a country Identify and evaluate the economic system that Malaysia is adopting. Discuss the rationale of Malaysia’s economic system in terms of utility maximisation and pricing mechanism for distribution of goods and services. An economic system is the combination of the various agencies, and entities that provide the economic structure that defines the social community. Malaysia has adopting mixed economic systems. Mixed economic system is an economy where there is more

Information Systems Assessment System Analysis - 3618 Words

F21IF1 Information Systems Assessment 1 System Analysis Boris Mocialov Sà ¶ren Pollakowski Yernar Akshabayev Assem Madikenova Max M Baird Date: 03.10.14 by 1PM Table of contents î ¿ ¿Table of contents 1 Introduction 2 Evolution of Systems Analysis 2.1.1 Origins â€Å"Systems analysis applies scientific methods to analyze large and complex systems.† (bad definition in my opinion) Policy Analysis of Multi-Actor Systems / Bert Enserink, Leon Hermans, Jan Kwakkel, Wil Thissen, Joop Koppenjan and Pieter Bots 2.1.3 Applications, objectives and methodologies 2.1.3.1 RAND Organisation 2.4 Evaluation 3.1.2 Outline the pattern 3 Conclusionî ¿ ¾ 1 Introduction It is both hard to distinguish origins of system analysis and to tell exactly what it stands for in spite of its broad usage. In our opinion, the term suffered a paradigm shift, presumably not once, as we tend to create new, more complicated abstractions. While it is important to give definitions to key terms, system analysis has no precise definition and almost every author splits the term into two and elaborates in finding the overall term, which has meaning in the context of their discussions, while the term allows such indefinite boundaries. Before we consider particular applications, we aim to be as general as possible about the origins and definitions of the term. We follow pattern as authors of most of the material that was read for this essay - we split the termShow MoreRelatedSystem Analysis and Recommendation Report of Natividad Medical Center859 Words   |  3 PagesSystem analysis and recommendation report In this section, I present a system analysis and recommendation report on the Natividad Medical Centers Hospital Computer Information Systems (HCIS) network and its hospital-grade systems infrastructure and technology components. The system analysis report details the findings of the system analysis in the part of system vulnerability/risk assessment as a critical component of the security plan. Why the system vulnerability/risk assessment was carriedRead MoreRisk Assessment : An Essential Part Of A Risk Management Process1046 Words   |  5 Pagesrisk assessment is an essential part of a risk management process designed to provide appropriate levels of security for information systems. The assessment approach analyzes the relationships among assets, threats, vulnerabilities and other elements. Security risk assessment should be a continuous activity. Thus, a comprehensive enterprise security risk assessment should be conducted at least once every two years to explore the risks associated with the organization’s information systems. OnceRead MoreAssessment Of The Risk Assessment1379 Words   |  6 PagesIMPACT ANALYSIS The major step of the risk assessment is impact analysis of the risk that could incur threat for the system itself. While considering the impact analysis the major step of the risk assessment there are three steps that could be keeping in view†¦ †¢ Mission of the system †¢ Criticality of information systems data †¢ Sensitivity of the information systems data This mission critical information can be taken from company’s existing documentation that can be used for impact analysis implementationRead MoreRisk Analysis : The American Red Cross1743 Words   |  7 PagesRisk analysis is an integral part of data safety within an organization and the analysis is vital to the mission and success of an organization. Risk analysis is used â€Å"to identify threats and then provide recommendations to address these threats† (Taylor et al, 2006). Risk analysis encompasses not only the equipment and programs used in an organization but also covers the culture, managerial, and administrative processes to assure data security. A key factor in risk analysis is to have a goodRead MoreApproaches to Risk Analysis Essay912 Words   |  4 Pagesespecially an information security project, risk analysis is very important. Risk analysis, in the context of information security, is the process of assessing potential threats to an organization and the overall risk they pose to the continued operation of the organization. There are multiple approaches to risk analysis, and multitudes of literature have been published on the subject. In their paper published in 2012, Bhattacharjee and associates introduced two approaches to the risk assessment of an informationRead MoreElectronic Protected Health Information On The Confidentiality, Integrity, And Availability Of The Electronic Protection Essay865 Words   |  4 Pagesavailability of the electronic protected health information that Topaz Information Solutions, LLC (Topaz) creates, uses, processes and transmits. II. Scope and Limitations This policy applies to all Topaz workforce members. III. Related Policy Names and Numbers Privacy Policy (COM-001) Security Policy (COM-002) Disclosure Policy (COM-003) IV. Definitions Electronic Protected Health Information (e-PHI) – Any individually identifiable health information protected by HIPAA that is transmitted by orRead MoreReport on the Security System at Natividad Medical Center1227 Words   |  5 Pageson the security system at Natividad Medical Center. Using relevant peer-reviewed and technical reports, I devise an analysis plan that explains thoroughly, how I will analyze as well as evaluate Natividad Medical Centers Hospital Computer Information Systems (HCIS) network and its hospital-grade systems infrastructure and technology components. In this comprehensive report, the details of what is going to be analyzed is presented as well as how I am going to analyze the systems (process and tools)Read MoreSteps Within A Risk Assessment977 Words   |  4 PagesRisk assessment also known as risk analysis is the process of identifying information risks, estimating the potential loss for each risk to the organization, and prioritizing the informati on risks. As an example, U.S. NIST SP 800-30 rev.1 provides a general overview of steps within a risk assessment process. The steps are: - Step 1: Prepare for Assessment-An organization accomplishes this within the framing component of the risk management process. - Step 2: Conduct Assessment- - Step 3: CommunicateRead MoreU.s. Department Of Homeland Security1668 Words   |  7 Pagespractices and strategies in the IT security system. 2. Scope This policy needs to be applied to all users, employees, contractors, suppliers and to all IT resources such as e-mails, files, data, messages and documents controlled or administered by The Department of Homeland Security. 3. Policy Intention The Department of Homeland IT security policy must be uniform, stable, consistent, efficient, effective and compatible with best practices Information Security in the Department. It is the purposeRead MoreInformation System Risks1562 Words   |  7 PagesInformation System Risk Management Claudia I. Campos CJA 570 Cyber Crime and Information Systems Security July 5, 2010 Steven Bolt Abstract The realization of potential risks to an organizations information system has been increased in the past few years. The principles of risk management, vulnerabilities, internal threats, and external threats is the first step in determining which levels of security are necessary to protect and limit the risks to an organizations information system

Kill A Mockingbird By Harper Lee - 1457 Words

Ethan Peterson October 8, 2015 English 11 H Saxton To Kill a Mockingbird, by Harper Lee Harper Lee is an American Author because Lee was born in America, the book was written in America, and the story takes place in Alabama. To Kill a Mocking Bird was first published on July 11, 1960 Summary of Book: The story in To Kill a Mockingbird by Harper Lee focuses on the life of a little girl named Scout and her life growing up and coming to understand how the world works. Scout lives in the south in the state of Alabama with her father, Atticus Finch, and her older brother, Jeremy (Jem), and quickly realizes that the world she lives in is not as perfect as it may appear to a young girl. Scout and Jem become friends with a boy named Dill and go on adventures together through the summer, including sneaking around the supposedly haunted Radley property. They all fear Boo Radley because of gossip making him seem evil and scary, but slowly come to realize his goodness understanding that he has isolated him self and has become a social outcast. Atticus, a civil rights lawyer, becomes involved with a case defending an African American man named Tom Robinson who was accused of raping a white woman. Scout, Jem, and Dill go to the court to watch the trial and see the clear evidence to exonerate Tom. Despite the undeniable evidence in favor of Tom Robinson the justice system fails and sentences him to prison. The woman’s father, Bob Ewell, accusing Tom Robinson, feels like AtticusShow MoreRelatedKill A Mockingbird By Harper Lee1049 Words   |  5 PagesTo Kill a Mockingbird: How a Story could be based on True Events in Everyday LifeDaisy GaskinsCoastal Pines Technical Collegeâ€Æ'Harper Lee was born in Monroeville, Alabama. Her father was a former newspaper editor and proprietor, who had served as a state senator and practiced as a lawyer in Monroeville. Also Finch was known as the maiden name of Lee’s mother. With that being said Harper Lee became a writer like her father, but she became a American writer, fam ous for her race relations novel â€Å"ToRead MoreTo Kill a Mockingbird by Harper Lee1000 Words   |  4 Pagesworld-wide recognition to the many faces of prejudice is an accomplishment of its own. Author Harper Lee has had the honor to accomplish just that through her novel, To Kill a Mockingbird, a moving and inspirational story about a young girl learning the difference between the good and the bad of the world. In the small town of Monroeville, Alabama, Nelle Harper Lee was born on April 28, 1926. Growing up, Harper Lee had three siblings: two sisters and an older brother. She and her siblings grew up modestlyRead MoreKill A Mockingbird By Harper Lee1290 Words   |  6 PagesHarper Lee published To Kill a Mockingbird during a rough period in American history, also known as the Civil Rights Movement. This plot dives into the social issues faced by African-Americans in the south, like Tom Robinson. Lee felt that the unfair treatment towards blacks were persistent, not coming to an end any time in the foreseeable future. This dark movement drove her to publish this novel hopeful that it would encourage the society to realize that the harsh racism must stop. Lee effectivelyRead MoreHarper Lee and to Kill a Mockingbird931 Words   |  4 PagesHarper Lee and her Works Harper Lee knew first hand about the life in the south in the 1930s. She was born in Monroeville, Alabama in 1926 (Castleman 2). Harper Lee was described by one of her friends as Queen of the Tomboys (Castleman 3). Scout Finch, the main character of Lees Novel, To Kill a Mockinbird, was also a tomboy. Many aspects of To Kill a Mockingbird are autobiographical (Castleman 3). Harper Lees parents were Amasa Coleman Lee and Frances Finch Lee. She was the youngestRead MoreKill A Mockingbird By Harper Lee873 Words   |  4 PagesIn the book, To Kill a Mockingbird, Harper Lee illustrates that â€Å"it’s a sin to kill a mockingbird† throughout the novel by writing innocent characters that have been harmed by evil. Tom Robinson’s persecution is a symbol for the death of a mockingbird. The hunters shooting the bird would in this case be the Maycomb County folk. Lee sets the time in the story in the early 1950s, when the Great Depression was going on and there was pov erty everywhere. The mindset of people back then was that blackRead MoreKill A Mockingbird By Harper Lee963 Words   |  4 Pagesgrowing up, when older characters give advice to children or siblings.Growing up is used frequently in the novel To Kill a Mockingbird by Harper Lee. Harper Lee uses the theme growing up in To Kill a Mockingbird to change characters opinion, develop characters through their world, and utilizes prejudice to reveal growing up. One major cause growing up is used in To Kill a Mockingbird is to represent a change of opinion. One part growing up was shown in is through the trial in part two of the novelRead MoreKill A Mockingbird By Harper Lee1052 Words   |  5 PagesTo Kill a Mockingbird by Harper Lee takes place in Maycomb County, Alabama in the late 30s early 40s , after the great depression when poverty and unemployment were widespread throughout the United States. Why is the preconception of racism, discrimination, and antagonism so highly related to some of the characters in this book? People often have a preconceived idea or are biased about one’s decision to live, dress, or talk. Throughout To Kill a Mockingbird, Harper Lee examines the preconceptionRead MoreKill A Mockingbird, By Harper Lee1197 Words   |  5 Pagessuch as crops, houses, and land, and money was awfully limited. These conflicts construct Harper Lee’s novel, To Kill a Mocking Bird. In To Kill a Mocking Bird, Lee establ ishes the concurrence of good and evil, meaning whether people are naturally good or naturally evil. Lee uses symbolism, characterization, and plot to portray the instinctive of good and evil. To Kill a Mocking Bird, a novel by Harper Lee takes place during the 1930s in the Southern United States. The protagonist, Scout Finch,Read MoreKill A Mockingbird By Harper Lee1695 Words   |  7 PagesIn To Kill a Mockingbird Harper Lee presents as a ‘tired old town’ where the inhabitants have ‘nowhere to go’ it is set in the 1930s when prejudices and racism were at a peak. Lee uses Maycomb town to highlight prejudices, racism, poverty and social inequality. In chapter 2 Lee presents the town of Maycomb to be poverty stricken, emphasised through the characterisation of Walter Cunningham. When it is discovered he has no lunch on the first day of school, Scout tries to explain the situation to MissRead MoreKill A Mockingbird By Harper Lee1876 Words   |  8 PagesThough Harper Lee only published two novels, her accomplishments are abundant. Throughout her career Lee claimed: the Presidential Medal of Freedom, Pulitzer Prize for Fiction, Goodreads Choice Awards Best Fiction, and Quill Award for Audio Book. Lee was also inducted into the American Academy of Arts and Letters. This honor society is a huge accomplishment and is considered the highest recognition for artistic talent and accomplishment in the United States. Along with these accomplishments, her Kill A Mockingbird By Harper Lee - 1457 Words To Kill a Mockingbird is concentrated on showing a child’s point of view in a time where many events were happening like the Crow Laws, Great Depression and very much segregation. Scout goes through this time frame believing that everyone is equal and should get equal opportunities. Even through the hard times like Tom Robinson’s case she keeps moving with a positive attitude that everyone is people ,not labeled black or white just people. This would be told very differently if told by Atticus because it is a much more mature viewpoint of Mr. Bob Ewell that doesn’t believe in equality, These events have definitely impacted how Scout tells the story and the parts that are incorporated into the story to show the impact Civil Rights leaders†¦show more content†¦Black and white meaning skin colors of the opposite sides. â€Å"This case is as simple as black and white.† This quote states exactly how the people were looking to see who to believe .They saw Tom Robinson had darker skin than Mayella and determined he is guilty while Scout from her perspective sees that it s the facts that point to who is guilty and not their skin color. The Crow laws played a big part in this recollection of events because this was the time period they were used in. It is important because it highlights the segregation and racial inequality between colored and caucasian people which is mainly what the trial of Tom Robinson is about. Scout sees this segregation as unneeded because everyone is human and everyone should have the same opportunity which is why Atticus got the lawyer job for this specific case. Atticus would defend all races of people to the best of his ability. These cases are usually given to another man but it was given to Atticus because he wouldn’t care of the skin color of the person he is defending but if they committed the crime or not. â€Å"This was a thought. Court-appointed defenses were usually given to Maxwell Green , Maycomb’s latest addition to the bar, who needed the experience. Maxwell Green should have had Tom Robinson’s case.† Maxwell would probably asses the situation as white and black instead of guilty and innocent as Scout

Memory Perceived As Art Essay Example For Students

Memory Perceived As Art Essay In my physics class, my teacher tells me to analyze my data points in order to linearize the function. He tells me to find a pattern in the points and to cube them, or take the square root, in order to plot the points in a straight line. If the graph isnt linear, he says, we cant understand what it represents. Our memories are like this too. In fact, every human is a mathematician of the memory, infatuated with the ideal of a linearized function-that every X has its own formula that contains it, that the events of our lives can be plotted in a straight line with constant slope. We take our alphabet of memories, of taste and touch and jealousy and compassion and compress them into Xs and Ys and plot them in a straight line so that we may gain a sense of growth, a sense of purpose, a sense of sense. But some graphs cant be linearized. Nature itself is not linear. Life will never be justly compacted into numbers and graphs because nature is free and spontaneous; it is not a function because functions are generalized representations of what we call reality. Art mocks our minds attempts to linearize our lives. While art is dependent on mathematics, it also accepts that math is insufficient. Art plays with reality, my attempt to recreate the expression of my fathers face that day eight years ago through an augmented chord in the bass clef, to show the way it felt to lose myself by arching my back, tilting my head, and spinning on my toes. Art is the outlet for our memories; it embraces our inability to plot our lives in straight lines and allows us to plot them crooked. It helps us to understand that while our lives are not linear, they contain an element of symmetry, that there is meaning in the chaos, that to make the infinite finite is beautiful. This is the eternal obsession for all artists: to express that split-second photo frame of essence in movement or music or paint or prose. But memory is involuntary. One cannot think of a moment then see it. Rather, memories come as flashes of image coughed up into the mouth of the conscious from the phlegm-filled throat of the subconscious. It can happen at any moment-that is why you will see me scribbling poetry on Papa Ginos napkins, dancing in the corridor when there is no music. Within the optic, the olfactory, the tactile, the audible, one has the essence of memory as drawn in through the senses there is the reality that I have perceived.